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About us

Anisha Parmar London is all about empowering statement adornments designed to enhance the confidence within.

Taking threads from the rich tapestry of South Asian culture, viewed through the Diaspora lens, our pieces aim to blend traditional influences with trailblazing contemporary design to create striking statement jewels and accessories.

Inspired by her own hybrid heritage that spans three continents, Anisha’s designs bring the concept of the heirloom into today. As cultures blend and bend to reflect the modern world, we’re presented with the opportunity to write new stories; refreshing old fables with new perspectives, retelling ancient myths in a modern style, or reinvigorating forgotten moments with an injection of innovation. At the heart of it all, one thing remains constant: we believe in the power of wearing our culture and our stories in a way that will uplift and empower.

The beauty of the heirloom is that it gathers stories as it passes from hand to hand over generations, and that’s exactly what we want every APL piece to do.

Anisha Parmar London Pink CityAnisha Parmar London Pink CityAnisha Parmar London Pink City

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  • "I bought these for my wife for Christmas, and wow. I couldn't stop gasping when I opened the box.Amazing quality. "
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  • "I love wearing this necklace. It’s well made and the colours are vibrant and bring joy."
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  • "These earrings make me feel powerful and fun!They bring a pop to every outfit! I love them."
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  • "Beautiful earrings - quick delivery and packaged nicely! These are so lovely ??"
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Press Comments

"Turn heads in Anisha Parmar’s hand-crafted elephant pendant in laser-cut marble and hot pink acrylic."
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Nov 2021


Please note that all our pieces are handcrafted to order and can take up to 6 working days to be dispatched.

Every jewellery piece either comes in a luxury branded box or branded bag and beautifully protected with branded tissue, as well as our brand story post card and jewellery care card.

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Please see's delivery policy.


Please see's returns policy.

Returns Address

Studio 3.7 Banks Mill Studios, 71 Bridge Street, Derby, DE13LB, GB

Terms and Conditions

Unless earrings are faulty, we are unable to accept returns on earrings due to hygiene reasons.

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Please see's terms & conditions.